Account Based Marketing

Account-Based Marketing is a systematic approach to opening doors and deepening interaction at individual accounts by coordinating targeted marketing and sales  activities.

 

This is how we help you set up the ABM strategy to penetrate into your target accounts.

Identify and Select Target Accounts

 Work with your sales and leadership team to select a list of target accounts and existing customers that are most likely to close.

Discover the right contacts

 create ideal buyer personas and find out the right contacts who are decision makers or influencers in the decision making process.

Gather the Account Intelligence

Find out the crucial insights from the target accounts and track every move of the key contacts.

Create Account Specific Messaging and Content

Create the content and messaging targeted to the gathered account intel.

Structure Account Focused Plays

Align the content and messaging created into account focused Actions.

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Connect with our expert to learn how to engage with your Target Accounts

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